The Life And Controversies Of Flavio Briatore

The Life And Controversies Of Flavio Briatore

But on the finish of the year Briatore as soon as once more faced the defection of a protege – Alonso signed to drive for season-lengthy rivals McLaren in 2007. It was right now that Briatore first came into contact with the game. Luciano Benetton took him to the Australian Grand Prix at the end of the 1988 season. The team had taken over Toleman at the end of 1985, won its first race in 1986 with Gerhard Berger, but hadn’t repeated the feat since, and the Benetton company was contemplating winding up the F1 staff. In 2000, Renault introduced its plans to return to Formula One with the purchase of the Benetton Formula team. Briatore returned as managing director and team principal, replacing Rocco Benetton.

Briatore mixed a tough work ethic with a vibrant social life, which he stays well-known for since becoming one of F1’s most profitable group managers. Born on April 12th 1950 in Verzuolo, near Turin in northern Italy, Flavio Briatore ultimately found his method into Formula One. But he didn’t share the love of the game his country is famous for – his arrival in F1 got here from his business interests.

Flavio Briatore Information

When he replaced Button the outcry was large however Briatore said, “time will tell if I am incorrect”. Briatore has a popularity as a expertise-scout and possibly his best ‘find’ has been Fernando Alonso. As his manager, Briatore secured him a race drive with Minardi in 2001 and promoted him to test-driver for Renault in 2002. Briatore bought a share of the Minardi team in 1996, however after failing to promote it to British American Tobacco as he had hoped, he bought out to fellow owners Giancarlo Minardi and Gabriele Rumi. Late in 1994, Briatore purchased the ailing Ligier group thereby buying its Renault engine supply. He handed operational management of Ligier to Tom Walkinshaw and took on complete administration of Benetton.

flavio briatore

He bought a stake in the Minardi staff with the intention of promoting it to British American Tobacco, who wanted their very own F1 outfit. But when companions Gian Carlo Minardi and Gabriele Rumi didn’t help the move, he offered the curiosity back to them. BAT later purchased the Tyrrell group and created British American Racing. Walkinshaw brought his former sports car racing worker Ross Brawn on board in 1992 – the dream staff was falling into place. In 1994, after Ayrton Senna died and despite a string of controversies, Schumacher won his first championship for Benetton.

Briatore: Ferrari Has ‘no Clear Chief’

During his keep overseas he took advantage of his friendship with Benetton and worked for its company. He opened a number of hundred Benetton stores within the United States and became wealthy from his success there. In 2000 Renault revealed its plans to return to Formula One – it will supply engines to Benetton in 2001 and take over the group entirely in 2002. It named Briatore the managing director of Renault Sport UK and the Italian returned to the F1 paddock. In the finishing a part of the race, Piquet deliberately crashed, bringing out the security automotive, thus enabling Alonso to ultimately win the race.

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